In a move that signals a significant strategic pivot, Apple has chosen to partner with its long-time rival Google in a multi-year agreement to integrate Google’s Gemini AI models and cloud infrastructure.
This landmark deal will provide the foundational technology for Apple’s next-generation “Apple Intelligence” ecosystem, most notably powering a transformative update to Siri.
The collaboration marks a departure from Apple’s typical reliance on in-house development and positions Google’s AI as the engine for a suite of new, more capable, and deeply personalized features set to debut across Apple devices, beginning later this year.
Apple confirmed the partnership, stating that after an extensive evaluation process, Google’s Gemini was selected as “the most capable foundation” for its Apple Foundation Models.
The company was careful to frame the integration within its staunch privacy framework. It emphasized that its Apple Intelligence system will continue to prioritize user privacy by processing most tasks directly on-device.
For more complex requests requiring server assistance, operations will be routed through Apple’s secure Private Cloud Compute, all while leveraging the advanced reasoning and generative capabilities of Google’s underlying AI models.
This structure allows Apple to rapidly advance its AI offerings while maintaining its core commitment to data security. Read more...
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