Business Marketing strategies are methods for an organization to focus its energies and resources on a course of action which can lead to increased sales and dominance of a targeted market niche.
Business marketing strategies combines product development, promotion, relationship management,distribution, pricing and other elements.
It also identifies the firm's marketing goals, and explains how they will be achieved, ideally within a stated time frame.
In his classic best-seller,How To Win Friends And Influence People, Dale Carnegie's second chapter is entitled The Big Secret of Dealing With People. The secret is summed up in this principle: Give honest and sincere appreciation.
Carnegie said there is only one way to get anybody to do anything -- by making the person want to do it. How can you encourage customers to say good things about you and give you referrals?
By giving them what they and all human beings crave: honest and sincere appreciation.
The Two Magic Words
The big secret of dealing with people (or customers) is often overlooked or forgotten. It's simply saying "thank you" consistently, personally and, above all, sincerely. These two words work marketing magic because customers want to feel important.
Business Marketing Strategies
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Business Marketing strategies are methods for an organization to focus its energies and resources on a course of action which can lead to increased sales and dominance of a targeted market niche.
Business marketing strategies combines product development, promotion, relationship management,distribution, pricing and other elements.
It also identifies the firm's marketing goals, and explains how they will be achieved, ideally within a stated time frame.
In his classic best-seller,How To Win Friends And Influence People, Dale Carnegie's second chapter is entitled The Big Secret of Dealing With People. The secret is summed up in this principle: Give honest and sincere appreciation.
Carnegie said there is only one way to get anybody to do anything -- by making the person want to do it. How can you encourage customers to say good things about you and give you referrals?
By giving them what they and all human beings crave: honest and sincere appreciation.
The Two Magic Words
The big secret of dealing with people (or customers) is often overlooked or forgotten. It's simply saying "thank you" consistently, personally and, above all, sincerely. These two words work marketing magic because customers want to feel important.